株式会社キャンパスクリエイト

Aiming to be a Global Open Innovation Hub
centered on Japanese universities
-Campus Create Co., Ltd―

Virtual fashion show where you can buy clothes


Virtual fashion show where you can buy clothes

Organization Name

Vignette & Clarity, Inc.

Technical field

We integrated multiple deep techs to create a virtual fashion show where real clothes can be purchased. The fashion show is semi-interactive, allowing customers to check the texture and size of clothing before ordering. To tell the specific technologies, avatar generation, motion generation, music generation, clothing pattern creation, and fabric texture creation, all use different software, which are integrated on physical simulation software. Fabric textures are captured in high quality from real cloth using our own texture scanner. Of course, the clothing patterns are not fictitious, but producible patterns are provided. A website for online purchasing is also available. See also the attached video under development. Note that the fabric patterns in the video are fictitious generated by AI.

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Details

Keypoint

  • virtual fashion, fabric texture, custom-made order

Benefit

Virtual representations focusing on fabrics as the main feature are currently very limited.
This is because existing virtual space services have limitations on upload data amount, making it difficult to represent detailed textures of clothing.
Our method uses pre-rendered high-quality video, but still can show various size combinations of avatars and clothing.
This semi-interactive method allows us to provide customers with the information they need to make a purchasing decision.

Market Application

As mentioned, the system supports made-to-order sales of fashion using 3D representations.
The cost of preparation, including texture scanning, is much lower than existing systems, making it possible for even small and medium-sized companies or apparel stores to work together. In recent years, the fashion industry has been rapidly digitizing to solve the problems of mass production, mass consumption, and mass disposal.
Our technology will enable complete order-based sales, which would not only solve these problems but help to adapt to the fragmentation and rapid shifts in fashion trends.

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